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Blending the World’s Most Successful Loyalty Program With Web3

The brains behind Starbucks Rewards, which has 60 million members, is back to design Starbucks Odyssey, a Web3 loyalty program. That's why Adam Brotman is one of CoinDesk’s Most Influential 2022.

Adam Brotman (Will Ess for Pixelmind.ai/CoinDesk)
Adam Brotman (Will Ess for Pixelmind.ai/CoinDesk)