Nike

Web3

Гігант спортивного одягу та видавець ігор Electronic Arts співпрацюють, щоб створити нові враження від занурення в ігрову екосистему EA Sports.

Автор Rosie Perper1 черв. 2023 р.

Brands like Nike, Starbucks and Gucci have started to make big bets on Web3 through non-fungible token (NFT) sales or metaverse activations. Web3 has also been increasingly adopted in the crypto industry to refer to the future of the internet. So what does this futurist vision actually mean? CoinDesk's Doreen Wang explains.

6 бер. 2023 р.

Polygon’s business-development team has managed to land partnerships with major brands entering the Web3 space, including Nike, Reddit, Meta and Robinhood. Polygon Studios CEO Ryan Wyatt, who made CoinDesk's Most Influential 2022 list, discusses the details of their latest collaboration with Starbucks and his outlook for mainstream adoption of crypto.

9 груд. 2022 р.

Думки

Застарілі платформи та мега-компанії допомагають упроваджувати блокчейн-фреймворки в мейнстрім, але ми повинні свідомо створювати системи, над якими ці корпоративні машини T можуть здійснювати контроль.

Автор Michael J. Casey2 груд. 2022 р.

Nike has filed a lawsuit against online sneaker reseller StockX for selling unauthorized images of its shoes in the form of non-fungible tokens (NFTs). Separately, Hermès filed against Mason Rothschild after it created NFTs of the luxury designer’s famous Birkin handbags, called “MetaBirkins.” “The Hash” squad discusses the intellectual property implications for tokenizing fashion.

7 лют. 2022 р.

NFT collectibles and fashion startup RTFKT has been acquired by multinational footwear behemoth Nike. Nike has been exploring blockchain tech since 2019, including patenting tokenized shoes. "The Hash" team discusses the implications for Nike making a major move into the metaverse in another step that accelerates Nike's digital footprint.

15 груд. 2021 р.