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Why We Should Stop Thinking of ‘Crypto’ as a Single Industry
Enterprise blockchains, central bank digital currencies, digital collectibles, DeFi, and bitcoin. How much do they really have to do with one another?

Enterprise blockchains, central bank digital currencies, digital collectibles, DeFi and bitcoin. How much do they really have to do with one another?
For early access before our regular 3 p.m. Eastern time releases, subscribe with Apple Podcasts, Spotify, Pocketcasts, Google Podcasts, Castbox, Stitcher, RadioPublica, IHeartRadio or RSS.
The "crypto" industry is having a hard time fitting everything that’s happening inside that one monolithic term. On this episode, @nlw looks at current news stories from across at least five different categories - DeFi, enterprise blockchain, central bank digital currencies, digital collectibles and bitcoin (BTC) - to ask whether they really all belong lumped in in the same category.
The episode also looks at:
- Four reasons these increasingly different categories remain bunched together
- Why turning other parts of the industry into an enemy is rewarded in the public sphere
- Why letting individual parts of the industry evolve individually is likely to bring more, not fewer, resources into the space
For early access before our regular 3 p.m. Eastern time releases, subscribe with Apple Podcasts, Spotify, Pocketcasts, Google Podcasts, Castbox, Stitcher, RadioPublica, IHeartRadio or RSS.
Nathaniel Whittemore
NLW is an independent strategy and communications consultant for leading crypto companies as well as host of The Breakdown – the fastest-growing podcast in crypto. Whittemore has been a VC with Learn Capital, was on the founding team of Change.org, and founded a program design center at his alma mater Northwestern University that helped inspire the largest donation in the school’s history.
