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Tom Brady's NFT Platform Autograph Partners With Lionsgate and DraftKings
Brady's platform has also signed exclusive NFT deals with fellow iconic sports stars Tiger Woods, Wayne Gretzky, Derek Jeter, Naomi Osaka and Tony Hawk.
Autograph, the non-fungible token (NFT) platform co-founded by National Football League star Tom Brady, has signed partnerships with entertainment company Lionsgate and sports betting firm DraftKings.
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- Brady's platform has also signed exclusive, multiyear NFT deals with fellow iconic sports stars Tiger Woods, Wayne Gretzky, Derek Jeter, Naomi Osaka and Tony Hawk, who will join Autograph's advisory board.
- Autograph's NFT content will be sold on the DraftKings' digital marketplace, according to an announcement Wednesday.
- Lionsgate digital collectible content will be launched on Autograph, featuring NFTs focused on such film franchises as "John Wick," "The Twilight Saga" and "Dirty Dancing," as well as acclaimed TV series "Mad Men."
- Autograph is slated to launch this summer.
- Brady tweeted about the deals signed below:
Got ‘ships? We do. Big day for @Autograph as we’ve partnered with some kinda maybe somewhat well known athletes…LFG pic.twitter.com/NF8uePkcJL
— Tom Brady (@TomBrady) July 21, 2021
Read more: Tom Brady, Gisele Bündchen Become Part Owners of FTX
Jamie Crawley
Jamie has been part of CoinDesk's news team since February 2021, focusing on breaking news, Bitcoin tech and protocols and crypto VC. He holds BTC, ETH and DOGE.
