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Live from Consensus 2024 | The Financialization of Crypto and the Influence of Narratives
David Schwartz and Robert Leshner share how the convergence of traditional financial markets and on-chain systems presents a major opportunity for driving adoption over the next 20 years.
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This installment of "The Protocol," comes to you LIVE from Consensus 2024 in Austin Texas. Hosts Brad Keoun, the founding editor of The Protocol Newsletter, and tech journalists Sam Kessler and Margaux Nijkerk chat with David Schwartz, CTO of Ripple, and Robert Leshner, CEO & Co-Founder of Superstate, on the challenges and opportunities in bringing real-world assets on-chain and more.
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The Protocol is produced by the CoinDesk team: production assistant Victor Chen, senior producer Michele Musso, executive producer Jared Schwartz, and Senior Booker, Melissa Montañez.
HOSTS
Margaux Nijkerk reports on the Ethereum protocol and L2s. A graduate of Johns Hopkins and Emory universities, she has a masters in International Affairs & Economics. She holds BTC and ETH above CoinDesk's disclosure threshold of $1,000.

Sam is CoinDesk's deputy managing editor for tech and protocols. His reporting is focused on decentralized technology, infrastructure and governance. Sam holds a computer science degree from Harvard University, where he led the Harvard Political Review. He has a background in the technology industry and owns some ETH and BTC. Sam was part of the team that won a 2023 Gerald Loeb Award for CoinDesk's coverage of Sam Bankman-Fried and the FTX collapse.

Bradley Keoun is CoinDesk's managing editor of tech & protocols, where he oversees a team of reporters covering blockchain technology, and previously ran the global crypto markets team. A two-time Loeb Awards finalist, he previously was chief global finance and economic correspondent for TheStreet and before that worked as an editor and reporter for Bloomberg News in New York and Mexico City, reporting on Wall Street, emerging markets and the energy industry. He started out as a police-beat reporter for the Gainesville Sun in Florida and later worked as a general-assignment reporter for the Chicago Tribune. Originally from Fort Wayne, Indiana, he double-majored in electrical engineering and classical studies as an undergraduate at Duke University and later obtained a master's in journalism from the University of Florida. He is currently based in Austin, Texas, and in his spare time plays guitar, sings in a choir and hikes in the Texas Hill Country. He owns less than $1,000 each of several cryptocurrencies.

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