Collaborating With Communities, Featuring Shannon Snow of World of Women and Tatiana Lupart of Moët Hennessy

This episode is sponsored by Chainalysis, PayPaland Winechain.

Coming off of a recent collaboration between World of Women and Cloudy Bay Vineyards (LVMH) in Lisbon, Shannon and Tatiana share their insights on ideal brand partnerships, previous executions in Web3 like WoW’s partnership with Nicole Richie’s House of Harlow and the correlation between Web3, socializing and IRL events.

Links mentioned from the podcast:

• Fewocious Announces Adidas Collab
• Guy Fieri and Sammy Hagar Launch Web3 Tequila Loyalty Program
• Snoop Dogg Drops New NFTs That Evolve With His Tour
• Shannon on Twitter
• Tatiana on Twitter

Follow us on Twitter:

• Sam Ewen, Avery Akkineni, CoinDesk, Vayner3

From our sponsors:

Web3 offers budding opportunities for brands to create more value for their customers, engage fans and build immersive communities. But that doesn't come without its risks. Chainalysis helps Fortune 500 brands better understand and manage the risks in Web3 through proactive assessments on chain monitoring, investigations, training and more so that they can focus on building a roadmap for long-term growth. Learn more about how Chainalysis can help your company grow in Web3 at www.chainalysis.com/genc.

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